Raysse beach, 1962, ©PG - FO
tag tema
A beach of golden sand, girls in swimming costumes, inflatable beds, beach umbrellas and music on the juke-box: on Raysse Beach it’s always summer and our worries fly away, leaving only enjoyment, carefreeness and parties with friends. In 1962, the Stedelijk Museum in Amsterdam invited several artists to create a work of art that the public could interact with. Martial Raysse decided to recreate a corner of the Cote d’Azure, quite literally. His aim was to bring a beautiful place to the museum, where one could rebel from the conventions of official art and free the imagination. This contemporary paradise is populated, not by angelic beings, but by a rank of women in bikinis with their winking smiles, and objects made from plastic purchased in department stores. There’s no trace of celestial music or angelic choirs, just rock and roll!
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